Compress and convert images automatically on upload with the Tinify WordPress image optimization plugin. Optimize JPG, PNG, WebP, AVIF, and APNG images and serve next-gen formats like AVIF and WebP for smaller files without visible quality loss.
See real results: faster pages, better SEO and PageSpeed scores, lower bandwidth usage and happier visitors.
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With the TinyPNG WordPress plugin, you can easily convert your images to next-gen formats like AVIF and WebP. AVIF and WebP are modern image formats designed for the web. They are often smaller in size than older formats like JPEG and PNG, while keeping excellent image quality.
WebP images are 25–34% smaller than JPEG (lossy) according to Google.
AVIF can reduce image size by up to 50% compared to JPEG, often even beating WebP in compression.
Google’s PageSpeed Insights and other tools strongly recommend serving images in AVIF or WebP. Most modern browsers (like Chrome, Firefox, Edge, and Safari) now fully support WebP and AVIF. That means you can safely serve these formats to most of your visitors.
You get 500 credits per month at no cost. With a regular WordPress installation, you can compress roughly 100 images per month. Please note that converting images to AVIF or WebP uses an additional credit per image size. This means with the conversion feature enabled, you can roughly compress and convert 50 images per month for free. The exact number depends on how many thumbnail sizes are generated by your theme or plugins. You can choose which of the generated thumbnail sizes should be optimized by going to Settings > TinyPNG page. You can upgrade to a paid plan to remove the limit and compress as many images as you like.
| Images uploaded with API | Price per unit |
|---|---|
| First 500 images per month | Free |
| Next 9 500 image compressions | $0.009 per image |
| After 10 000 image compressions | $0.002 per image |
You can bulk optimize your existing JPEG, PNG, and WebP images all at once by going to Media > Bulk TinyPNG. Clicking on the big button will start compressing and converting, when needed, all unoptimized images in your media library.
If you have more images than your free credits allow, the tool will show you an estimated cost to optimize your entire library. If you are interested, you can upgrade your account to the paid plan and optimize the full library all in one go. Prefer to stay on the free plan? No problem! The bulk optimization tool will simply process images until your free limit is reached.
The Tinify optimization engine is more than just compression. It is built to deliver the best image performance for the web, without sacrificing visual quality. Here’s how it helps:
Display JPEG images more quickly with progressive JPEG encoding.
Color profiles are automatically translated to standard RGB color.
Convert CMYK to RGB to save more space and add compatibility.
Tinify reduces your images' size without noticeable quality loss. When you upload an image to your WordPress site, each resized image is sent to the TinyPNG service. There, it analyzes and compresses the image using a smart algorithm. It, for example, takes into account factors like colors and patterns to achieve the best results. After compression, the smaller image is sent back and replaces the original.
On average, JPEG images are compressed by 40-60% and PNG images by 50-80% without visible loss in quality. Your website will load faster for your visitors, and you’ll save storage space and bandwidth!
Install this plugin and follow the instructions to set up your account. No payment details are required. Learn more about the plugin with this step-by-step tutorial:
How to set up the TinyPNG WordPress plugin
The plugin is free to use, you receive 500 free compressions each calendar month.
If you need to compress more, you can upgrade to the pay-per-compression pricing. You can view the current pricing at https://tinify.com/developers/pricing. You can upgrade your account directly from the Tinify API dashboard, just log in with your Tinify account email address.
When you use the bulk optimization tool, the plugin will first scan your media library and show you an estimated number of credits needed to optimize all uncompressed images. You can decide whether you want to upgrade your plan or stay within the free limit.
When the conversion feature is enabled (to convert images to AVIF or WebP), each image will use double the number of credits: one for compression and one for format conversion.
TinyPNG for WordPress works smoothly with most themes and plugins. Here is a list of the popular plugins that have been tested to work smoothly with TinyPNG.
WooCommerce
WP Retina 2x
WP Offload
At Tinify, we take your privacy seriously. Only you have access to the uploaded images. All images are stored for a maximum of 48 hours, after which they will be deleted forever.
The WordPress plugin provides several ways to optimize the images already on your site. You can run the Bulk Optimization tool to compress all existing images at once, or manually select individual or multiple images in the Media Library.
Here’s a step-by-step guide on how to compress existing images with the WordPress plugin:
When you remove the plugin, all your optimized images will remain optimized.
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